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Podcast Industry Insights: 12 Newsletters to Follow in 2024

As the podcasting industry expands and evolves at a rapid pace, staying updated on the latest trends, industry insights, and success stories can often feel overwhelming. Whether you're a podcaster, an avid listener, or an industry professional, keeping a pulse on the constant innovations and shifts in the space is crucial for success. This is where newsletters dedicated to the podcasting industry prove invaluable.


These carefully curated resources offer everything from expert insights and podcasting tips to the latest news, interviews, and behind-the-scenes looks at the world of audio content creation. They serve as a go-to source of knowledge, helping readers navigate the complexities of podcasting while staying on top of industry developments. In this blog post, we’ll highlight some of the most impactful and insightful newsletters currently making waves in the podcasting community. Whether you're looking for creative inspiration, strategic marketing advice, or an understanding of the trends shaping the future of audio, these newsletters will help you stay informed, inspired, and ahead of the curve.


Our top newsletter picks about the podcast industry


Podcast Delivery: Your Weekly Source for New and Trending Podcasts

Podcast Delivery is your go-to service for discovering new and trending podcasts. Their weekly newsletter, delivered every Monday, offers fresh podcast recommendations so you never miss out on the latest shows. Whether you're a podcast creator or a fan, Podcast Delivery does the hard work of finding the best podcasts for you, allowing you to focus on enjoying great content.


Each week, they handpick a podcast they believe you'll love, ensuring you stay at the forefront of what everyone will be talking about next. If you're looking to expand your podcasting horizon or simply want to discover quality content effortlessly, subscribing to Podcast Delivery's free weekly newsletter is a must.

 

Ear Worthy: Your Comprehensive Podcasting Resource

Frank Racioppi's newsletter, Ear Worthy, stands out as a comprehensive resource for podcast enthusiasts, creators, and industry professionals alike. Based in South Jersey, Frank brings his expertise to bear as he manages Podcast Reports on Blogger and has authored a book on podcasts and podcasting also titled "Ear Worthy," available on Amazon.

Ear Worthy covers a wide range of topics essential to the podcasting community. From podcast news and reviews to tips and tools for creators, Frank provides invaluable insights into the evolving podcast landscape. He also delves into industry trends, highlighting the best podcasts of the year and identifying emerging podcasting trends.


With his background as a writer and podcasting expert, Frank's newsletter serves as a go-to guide for staying informed about the latest developments in podcasting. Whether you're looking for podcast recommendations, industry insights, or practical tips for improving your own podcast, Ear Worthy offers a wealth of information to help you navigate the dynamic world of podcasting.


If you're serious about podcasts and want to expand your knowledge and appreciation of the medium, subscribing to Ear Worthy is a must. Frank Racioppi's dedication to the craft and his deep understanding of the industry make Ear Worthy an indispensable resource for podcast enthusiasts everywhere.



Podnews: Daily Briefing on Podcasting and On-Demand Audio

Podnews is a cornerstone resource in the podcasting industry, providing a free daily briefing email that keeps its 31,854 active subscribers worldwide informed about the latest in podcasting and on-demand audio. Founded in May 2017 and curated by James Cridland, a seasoned professional with over 28 years in radio and online media, Podnews offers a truly global view of the podcasting landscape.


The newsletter is praised for its concise and comprehensive coverage, offering a snapshot of the day's audio news headlines, podcast events, and job opportunities. With an impressive average open rate of 43%—well above the industry average—and over 56,586 podcast downloads per month, Podnews is a go-to source for senior management across the podcasting industry, including CEOs and division heads.


Podnews is not just about news; it's about contextualizing the international podcasting scene. It caters to a wide range of subscribers, from podcast producers and advertising marketplaces to hosting companies and avid podcast listeners. The newsletter's content is complemented by a podcast and a website that collectively achieve over 1,707,480 views per month.


If you're involved in the podcasting industry or simply a podcast enthusiast looking to stay updated with global trends and news, subscribing to Podnews is a must. It's an essential tool for anyone looking to navigate and understand the dynamic world of podcasting. 


Bingeworthy: Celebrating Narrative Podcasts

Samantha Hodder's Bingeworthy newsletter is a passionate call to recognize and celebrate narrative podcasts as a distinct and valuable storytelling format. Samantha's goal is clear: to elevate narrative podcasts from the shadows and establish them as a subject of critical discussion and recognition in their own right.


In her own words, Samantha compares narrative podcasting to pickleball—not tennis, not badminton, but its own unique sport with its own rules. Similarly, she aims to distinguish narrative podcasts from other forms, such as chatcasts or short news segments, emphasizing their unique storytelling craft and the industry that supports them.


With over a decade of experience as a podcast listener and producer, Samantha brings a producer's perspective to her newsletters. She listens closely, analyzing narration, sound editing, storytelling structure, and more. Her insights are not just about what's included in a podcast, but also about what's left out—asking critical questions that enrich the reader's understanding and appreciation of narrative podcasts.


Bingeworthy is not just a newsletter; it's a platform for fostering a deeper appreciation of narrative audio and the people behind it. If you're passionate about narrative podcasts and want to support Samantha's mission to bring them into the spotlight, consider subscribing to Bingeworthy today.


The Podcast Business Journal: Your Source for Podcasting Business Insights

Since 2018, The Podcast Business Journal has been at the forefront of covering the business aspects of podcasting, offering stories, news, and data from one of the world's fastest-growing media industries. This free weekly newsletter is essential reading for anyone interested in the business side of podcasting and audio's renaissance.


Every Friday, The Podcast Business Journal delivers interviews with industry leaders, alongside the latest news headlines and data insights. With over 9,000 subscribers, the newsletter keeps professionals informed about the evolving landscape of podcasting, providing valuable perspectives from some of the biggest names in the industry.


Whether you're a seasoned podcaster, a business executive looking to enter the podcasting space, or simply interested in the business aspects of audio content, The Podcast Business Journal offers a wealth of information to help you stay ahead.


Podcast The Newsletter: Your Weekly Love Letter to Podcasts

Podcast The Newsletter, curated by Lauren Passell, is a weekly love letter to podcasts and the talented individuals who bring them to life. Lauren, the founder of Tink Media, a podcast marketing and PR company, has a deep passion for podcasts, evident in every issue of her newsletter.


With over 5,000 subscribers, Podcast The Newsletter features a vast list of Lauren's podcast recommendations, a heartfelt note from her, and an interview with a prominent figure in the podcast community—someone she believes everyone should be obsessed with.

Lauren's dedication to the podcasting world shines through in her newsletter, making it a must-read for anyone looking to discover new shows, learn about the creators behind them, and dive deeper into the podcasting community.

 

The Wave: Empowering Women in Podcasting

The Wave is dedicated to helping women tell their unique stories through the powerful medium of podcasting. Their weekly newsletter is an extension of this mission, offering the latest resources, podcast recommendations, and an in-depth featured series that currently covers essential podcasting equipment.


Founded on the belief that every woman has a unique message to share, The Wave provides the support and tools needed to broadcast that brilliance. Whether you're just starting out or looking to grow an existing show, The Wave has you covered.


If you're passionate about supporting women creators or looking to start your own podcast journey, subscribing to The Wave's newsletter is a great first step.



Scrappy Podcasting Newsletter: Unconventional Marketing for Podcast Success

The Scrappy Podcasting Newsletter is a must-read for those looking to break the mold and succeed in podcasting with innovative marketing strategies. Catering to over 7,500 of the savviest minds in podcasting, this newsletter offers unconventional, scrappy marketing ideas for everyone from solo creators to large brands.


Every day, subscribers receive a two-minute tip designed to help them punch above their weight. By focusing on what truly matters for driving downloads, leads, and sales, the Scrappy Podcasting Newsletter helps you ditch the hype and embrace effective tactics.

If you're looking to stand out in the crowded podcasting landscape, subscribing to the Scrappy Podcasting Newsletter will equip you with the tools and insights needed to zag while everyone else is zigging.


Podcast Marketing Magic: Making Podcast Marketing Fun and Effective

Podcast Marketing Magic, created by Tink Media founder Lauren Passell and supported by Shreya Sharma and Devin Andrade, is your go-to newsletter for making podcast marketing relatable, digestible, and accessible. Aimed at podcasters at any stage of their creation journey, this newsletter offers a mix of best practices, creative strategies, case studies, expert interviews, and resource roundups to help you effectively market your podcast.

Tink Media, an award-winning marketing and PR company specializing in the audio space, brings a unique, out-of-the-box approach to podcast marketing. With Podcast Marketing Magic, you’ll find not only the strategies that work but also the fun and creative methods that make podcast marketing an enjoyable part of your podcasting journey.


Whether you're looking to grow your audience or refine your marketing techniques, subscribing to Podcast Marketing Magic will provide you with the tools and insights you need to succeed. 


EarBuds Podcast Collective: Curated Podcast Recommendations by Listeners for Listeners

EarBuds Podcast Collective, founded by Arielle Nissenblatt, is a unique podcast recommendation engine that thrives on listener-curated content. Each week, subscribers receive an email featuring a themed list of five podcast episodes curated by a different enthusiast, along with news, updates, and events.


Arielle's inspiration for EarBuds came from her experience of being stuck in LA traffic, where podcasts became a soothing companion. Wanting more variety, she asked friends for their recommendations, and the idea for EarBuds was born. Now, thousands of subscribers around the world enjoy these themed recommendations, discovering new podcasts every week.


In addition to weekly recommendations, EarBuds hosts virtual and in-person networking events for podcasters and listeners, fostering a vibrant community around shared podcast interests. Each week also spotlights a new show, giving subscribers fresh content to explore.


If you're looking to expand your podcast library with carefully curated recommendations from fellow listeners, EarBuds Podcast Collective is the perfect newsletter to subscribe to.

 

Sounds Profitable: Navigating the Future of the Audio Business

Sounds Profitable is a premier resource for anyone involved in the podcasting industry, offering a comprehensive collection of media properties designed to educate and empower. With a free subscription to their newsletters, you gain access to the latest insights, research, and educational guides on all aspects of the podcasting business.


The weekly Tuesday newsletter keeps you informed about the most important news in podcasting, while the Sounds Profitable Research Series addresses crucial industry questions. Their flagship daily podcast, The Download, provides a strategic look at the most significant developments in podcasting, featuring the best thinking in the industry.

Whether you're a seasoned podcaster or new to the field, Sounds Profitable offers valuable resources to help you navigate the ever-evolving landscape of audio content. By subscribing, you'll stay ahead of the curve with cutting-edge research, strategic insights, and tactical advice that drive the podcasting industry forward.



Podcast Bestie: Your Weekly Companion for Podcasting Success

Podcast Bestie, curated by Courtney Kocak, is the ultimate newsletter for podcasters seeking industry information, creative inspiration, marketing strategies, craft tips, and job opportunities. Courtney, a Los Angeles-based writer, podcaster, and comedian, brings a wealth of experience and passion to every issue.


With her podcast, Private Parts Unknown, boasting 1.5 million downloads and features in prominent publications, Courtney knows the ins and outs of podcasting. She also hosts The Bleeders, a podcast about book writing and publishing, and has produced top podcasts for brands like PayPal and Girlboss.


Podcast Bestie aims to make podcasting more fun and manageable by acting as your best friend in the industry. Each week, subscribers receive valuable insights, tips, and resources to help them create and market the best content possible. If you're looking to enhance your podcasting journey with expert advice and support, subscribing to Podcast Bestie is a fantastic choice. 


Enjoy the Newsletters!

In the dynamic and ever-evolving world of podcasting, staying informed and inspired is crucial. The newsletters we've covered here—Bingeworthy, Ear Worthy, Podnews, Podcast Business Journal, Podcast Delivery, Podcast The Newsletter, The Wave, Scrappy Podcasting Newsletter, Podcast Marketing Magic, EarBuds Podcast Collective, Sounds Profitable, and Podcast Bestie—each offer unique insights, strategies, and resources tailored to podcasters at every stage of their journey.


Whether you're looking for marketing tips, industry news, creative inspiration, or simply a community to connect with, these newsletters provide invaluable support and knowledge. By subscribing to one or more of these newsletters, you'll be well-equipped to navigate the podcasting landscape, grow your audience, and produce high-quality content.

As the podcasting industry continues to expand, these newsletters will be your guideposts, helping you stay ahead of the curve and ensuring that your podcast thrives. So, why wait? Subscribe to these newsletters today and take your podcasting game to the next level.

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