The Tape

Author

Bloomberg Radio

Website

https://bloomberg.com/podcasts/taking_stock

Matt Miller and Paul Sweeney focus on market coverage as Wall Street begins its day, with analysis from Bloomberg Opinion writers, Bloomberg Intelligence analysts, and influential newsmakers.

Audience

General interest, ages 18-50, gender-balanced, global.

Theme

Current events, news analysis, political trends, global issues.

Ads

Pre-roll, mid-roll ads, host-read ads, general product sponsorships.

Growth

Moderate - General interest shows have broad appeal but face strong competition.

E-commerce, general consumer products, entertainment, lifestyle brands.

Industries